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AI coaching For leaders and teams

Get your
week back.

I build the AI that takes repetitive work off your plate, and the systems that keep it off. For you, or for your whole team.

Justin HermanYour coach
1:1 coachingFor leaders
Team AI InstallFor organizations
Zoom or on-siteFormat

No technical experience required. I build it with you.

Justin HermanYour coach
17AI roles running my own work
5Kinds of AI help we can build
2hrsCovered by the clear-path guarantee
30minComplimentary first call
Start here

You don't need more AI tools.

You need someone to help you decide what work should still depend on you, and then build the rest.

Most people use AI like a faster search engine. They ask a question, get an answer, and go back to doing everything themselves.

AI gets far more valuable when it has a clear job, the right context, a standard to hit, and a system around it. That part takes a builder, not a prompt.

Where is your week going?

01 / Tasks

Work you repeat every week

The reports, recaps, emails, and posts you could do in your sleep, and still do by hand.

02 / Routines

Systems that run on you

The follow-ups, schedules, and check-ins that only happen if you remember them.

03 / Hand-offs

Things someone else could do

If you had the staff. You don't, so it waits, or it lands back on you.

04 / Bottlenecks

The thing everyone works around

The problem nobody has solved, and the tool you wish existed for exactly how you work.

05 / Subscriptions

Tools that only do 80%

The software you pay for every month that almost fits. If you could build your own, you would.

Every one of those is a custom AI solution waiting to be built. We find yours, and we build it.

Two ways to work together

For you, or for your whole team.

For individual leaders

1:1 AI coaching

You and me, on your real work. We find what should come off your plate and build the AI help that takes it.

  • /Private working sessions on Zoom, each one recorded
  • /A custom AI solution built for your biggest pain points or needs
  • /Build time between sessions, so the work keeps moving
  • /Your own private client hub
For organizations

Team AI Install

Your staff, your workflows, your shared AI employees. Built once, owned by your team, used every week.

  • /A staff kickoff workshop, on Zoom or at your office
  • /Working sessions with each department
  • /Shared AI employees your whole team can use
  • /The playbook to run them after I'm gone

Built for churches, nonprofits, business owners, real estate teams, schools, and creative firms. No technical background needed.

How it works

From buried to handed off.

01

Take the free Delegation Audit

List your recurring work. The audit sorts it into what you keep, what AI assists, and what you hand off, then writes your first role brief. It takes a few minutes, and you'll see results without giving your email.

02

Book a 30-minute call

We pick the one or two things worth building first. You'll get an exact scope and price before you commit to anything.

03

We build it together

Working sessions on your real work, plus build time between calls. Progress lives in your private hub, so you always know where things stand.

04

It keeps running

You walk away with AI help that has a job, a standard, and a system around it, and the know-how to build the next one yourself.

Included with every engagement

Your own private client hub.

Everything about our work together lives in one password-protected place, set up for you the day we start.

Every session, recorded

Rewatch any call, any time.

Goals in writing

What we're building toward, and where each one stands.

Your hours, always visible

Hours used and remaining, updated as we go.

Updates in your inbox

When the work moves, you'll hear about it.

An encrypted logins vault

Share account access safely, never over text.

Next steps, checked off

Action items for both of us, in one list.

Meet Justin

Pastor. Creator. Business builder. Practical AI implementer.

I'm not a software engineer. I'm a leader who ran out of hours before I ran out of ideas, so I started handing work to AI the way I'd hand it to a new hire.

I'm not interested in teaching you clever prompts.

I want to help you find the work you shouldn't be carrying alone, hand it off clearly, and build what you never had the time, team, or budget to make.

This is my team.

Seventeen trained AI roles run a daily podcast network, its website, and a nonprofit development office. Each one owns recurring work that used to depend on me, and every one reports to a person who still makes the calls.

JustinFinal say on everything
WinstonChief of staff

Content production

GodfreyDaily scripts
MarshallNightly scripts
BradleyListener questions
AppleyardMonthly series
BoydFeature episodes

Publishing & web

DonovanAudio editing
OppenheimerPublishing and SEO
PortalWebsite and brand

Marketing

BillSocial content
MurrowAudience replies

Development office

CarnegieDonor relations
HamiltonBooks and compliance
FulbrightGrant writing
GallupImpact reporting
BernaysCampaign messaging

Personal

HarrietHousehold finances

I could never have hired this team.
So I trained one.

None of them is a person, and I built every one without a technical background, one repetitive task at a time. Now I build them for other leaders.

Book a call
The fine print, up front

You take no risk on the first two hours.

2 hrs.

The clear-path guarantee

If after your first two hours together you can't see a clear path to getting real work off your plate, tell me, and I'll refund every unused hour. No forms, no argument.

No code.

You don't need to be technical

If you can use email and a web browser, you can do this. I handle the building. You bring the work and the judgment.

Before we talk

The questions everyone asks.

Do I need to be technical?

No. If you can use email and a web browser, you can do this. I handle the building. You bring the work and the judgment.

How much does it cost?

It depends on scope. Most individuals start with a 10-hour AI Build, and organizations usually start with a 90-day Team AI Install. You'll get an exact number on our call, before you commit to anything.

Which AI tools will we use?

Whatever fits your work and budget. Most of what I build runs on tools you may already pay for. We pick tools after we know the job, never before.

Is my information safe?

Your hub is password protected, logins are encrypted, and nothing you share is used for anything but your project. Here's how I handle security.

You already have the ideas

Now build the capacity to execute them.

Start with a complimentary 30-minute call. We'll pick the first thing worth building.

Or take the free Delegation Audit first